How to Connect Instagram with Facebook?
Instagram and Facebook are two of the most used social networks by Singaporeans. The integration allows you to activate features such as Instagram Shopping, Instagram Ads and the simultaneous publication of photos, videos and stories. If you don’t have the time to manage your posts as much as you’d like, download the free Instagram posting schedule and plan all your posts in advance.
Do you have a profile on multiple social networks, but don’t have the time to manage them all? This is a problem for many entrepreneurs, but the good news is that learning how to connect Instagram to Facebook can make this task easier.
This is because, as both channels belong to the same company (the Meta group), linking Instagram to Facebook can integrate the management of both on a single platform , reducing the time spent on publishing and responding to messages, for example.
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How to link Instagram to Facebook on mobile?
The easiest way to connect Instagram to Facebook is through your smartphone app. Here’s what to do to confirm the integration:
1. Access your Instagram profile
The first step to connecting Instagram to Facebook is to access your profile. To do this, log in to your Instagram account as usual and click the icon with your photo in the bottom right corner.
2. Go to Settings and “Settings and Privacy”
With your profile open, click on the icon with three dashes in the upper right corner to access the settings.
If you’re using Instagram Business, when you access your settings, a new menu will open on your screen. Select the first “Settings and Privacy” option.
If you’re accessing a personal profile, skip to the next step.
3. Access the “Account Center”
If you’re already logged into the Facebook app using the same smartphone, the platform will automatically offer the option to connect Instagram to Facebook. In this case, simply tap the photo and activate the “Sync profile information” option.
If you prefer to link Instagram to another Facebook account, click “Sharing across profiles” , “Add accounts” and then “Add Facebook account” .
Depending on your version of the app, you may need to confirm your login information before continuing. After that, you’ll be redirected to a Facebook page where you can log in with your email and password to confirm your identity.
4. Confirm the integration
To complete and connect Instagram to Facebook, you must confirm the addition of the profile in Account Center and accept the integration terms and conditions.
How to link Instagram to Facebook on PC?
For those who use Facebook to advertise, for example, it’s common to access it from a computer. In this case, the steps for connecting Instagram to Facebook are very similar.
1. Access the Instagram page
In your browser bar, type “instagram.com” or search for “Instagram” on Google and access the first result.
You will be redirected to the social network’s official website, where you must log in using the same email and password you use to access the application on your smartphone.
2. Go to settings
Clicking on the three-dash icon located in the lower left corner of the browser will bring up the settings.
3. Access the Account Center
Access the Account Center in the left side menu and click on “Add accounts” and “Add Facebook account”.
Similar to the app, logging in will take you to a Facebook page. If you’re already logged in, the browser will simply ask you to validate your identity and confirm the integration.
And how to unlink Instagram from Facebook?
If, at any point, you want to undo this action and unlink Instagram from Facebook, the steps are even simpler:
• Access your Instagram profile;
• Go to settings;
• Click on “Settings and privacy”;
• Access the “Account Center”;
• At the bottom of the screen, click on “Accounts”;
• Click “Remove” above the account you want to delete.
What are the advantages of connecting Instagram to Facebook?
As we’ve seen, both Instagram and Facebook belong to the Meta group. Therefore, integrating the two platforms offers a number of advantages when it comes to generating paid traffic, sharing posts, or managing messages, for example.
Check out some benefits of this integration:
Simultaneous publications
By linking Instagram to Facebook, you can post photos, videos, and stories to both social networks simultaneously. This saves time when posting and ensures a presence on more than one sales channel.
Instagram Shopping
If you have an online store and want to tag your products on Instagram, you’ll need to activate Instagram Shopping. To do this, you’ll also need to connect Instagram to Facebook, as the product catalog is created through the platform’s Business Manager.
Message management
Another advantage of syncing Instagram with Facebook is the ability to reply to Facebook Messenger and Instagram Direct messages from the same platform. This way, you can ensure no message goes unnoticed and that all customers receive a quick response.
Synchronized information
Connecting Instagram to Facebook also syncs contact information and product catalog updates, such as price changes or out-of-stock items. This makes social media management easier and, most importantly, ensures that consumers don’t find different information on each platform.
Instagram Ads
Finally, to run ads on Instagram Ads, you also need to merge your account with Facebook and create an account with Meta’s Ads Manager. For those looking to sell through the social network, this is a crucial feature to reach a larger audience.
